It seems these days email and social media are the default mediums for promotion. They’re effective for sure, but many overlook the power of direct-mail promotion for business-to-business marketing. It’s still a contender. It offers many benefits other channels lack, or offer with less precision and flexibility. The two biggies are: The ability to rifle-shot[…]
Musicians are tied to community. They’re passionate about cause and the human condition as it often feeds their inspiration. When they write (just like a Twitter and Facebook status), their words reach out and relate to someone else who sees things as they do. It creates a connection and apparent conversation. It’s personal between the artist and listener.
I’m stoked to be joining hosting duties this year with The Charlotte Observer’s Eric Frazier on April 24th, starting at 5:00 p.m. for networking, and some incredible panel discussions from 6:00-8:30 p.m. at CenterStage@NoDa. We’ve got an amazing line up sharing their marketing stories