Presenting at CEN. Social Media Convergence: Band Promotion, Fan Engagement

Musicians are tied to community. They’re passionate about cause and the human condition as it often feeds their inspiration. When they write (just like a Twitter and Facebook status), their words reach out and relate to someone else who sees things as they do. It creates a connection and apparent conversation. It’s personal between the artist and listener.

Don’t “get” Social Media? Think like a Musician.

As your company moves into 2010 and considers implementing Social Media into its marketing and branding mix, keep this in mind. It’s not rocket science. It’s just personal.